Jay Vics Shares ‘My SEO Journey’ to SEO Buddy

Jay Vics Shares ‘My SEO Journey’ to SEO Buddy

my seo journey photo with jay vics and text

On April 18th, our very own Jay Vics was featured in SEO Buddy’s series called “My SEO Journey”. In it, he shares some of his successes and failures with using SEO after having been in business for the past decade.

SEO Buddy asked Jay if he has learned anything particularly helpful in his SEO Journey?

Here’s a snippet of what he said:

“During my SEO journey, I’ve learned some really important lessons. One, traffic isn’t hard to get. You can always buy more traffic. But from a pure SEO perspective, focus on the quality instead of the quantity. Traffic numbers are a vanity metric if the traffic isn’t targeted. Know your ideal customer avatar and find those people. Also, find a tool that can help guide you to make impactful decisions on your site.”

Jay also divulged one of the biggest takeaways he has learned from his career in Digital Marketing, “people don’t buy products and services, they buy transformations. They buy the “after state”. This means that people don’t buy a bottle of water, they buy the quenching of their thirst and hydration that will give them the energy to make it through their day.”

You can read more of what Jay has learned here.

What SEO tools does JVI Mobile Marketing use?

Jay has always highly praised AppSumo and their lifetime deals, and in this interview for “My SEO Journey”, he went into some details about his favorite SEO products of theirs.

“Squirrly is great because it allows us to optimize sites based on the AI recommendations of the platform. Anyone can utilize the tools and suggestions to achieve higher search rankings, but you still need to know how to create good content. Squirrly also helps with that using their live assistant feature.”

Another favorite SEO product of Jay’s is Tru Ranker, which “is really good for monitoring where your site is for particular keywords, what your competitors are ranking for, and uncovering opportunities to create content based on some low hanging fruit.”

Learn more about Jay’s other favorite SEO product from AppSumo here.

What’s the next step in JVI Mobile’s SEO journey?

For this question, Jay gets candid about how SEO is really difficult to master, and how there is still so much room left to grow in JVI’s SEO journey.

Then, Jay realizes, “if I look at where we were 10 years ago, we will see massive strides in our search results. It is a long-term goal. You really can’t just keyword stuff a blog post and expect #1 rankings overnight. It’s like watching your stock portfolio. It goes up, it goes down in the short term. But over the long term is where you’ll see the improvement. Zoom out a bit.”

For Jay’s full interview with SEO Buddy, please go to https://seobuddy.com/blog/my-seo-journey-jvimobile.

JVI Mobile Marketing Announced as a 2022 Local Excellence Award Winner by UpCity!

JVI Mobile Marketing Announced as a 2022 Local Excellence Award Winner by UpCity!

For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend them to the more than 2 million businesses that visit their site.

Each year, UpCity analyzes, and scores more than 70,000 service providers based on their UpCity Recommendability Rating and acknowledges the top national and local providers with an UpCity Excellence Award. The results are in, and we won!

We are proud to announce that the JVI Mobile Marketing team has been recognized as one of the top B2B service providers of 2022 in the Greensboro area by UpCity!

upcity local excellence 2022 winner badge

Jack Thornburg, VP of Organic Growth of UpCity, had this to say about JVI Mobile Marketing:

“The team at JVI Mobile Marketing treats each client project as if it were their own. They’re everything the UpCity Local Excellence Award values–they’re dedicated, ambitious, and extremely knowledgeable. Congrats to the whole team!”

– Jack Thornburg, VP of Organic Growth, UpCity

This recognition has been driven in large part by our 4.7-star review rating on UpCity. Here are a few of our favorite pieces of feedback we’ve received from our incredible customers:

“I have worked with Jay for several years now. He took the time to understand my business and structure a marketing plan specific to my company's needs. It was not a cookie-cutter approach but a comprehensive look at how he could assist me in growing my business.”

– Robert Mason, March 2021

“He spoke at a webinar for our local chamber of commerce about sales discovery and it was fantastic! It was very informative and he definitely is very knowledgeable! I have learned some things to take with me for my business endeavors!”

– Angela Campbell, March 2021

We believe in leveling the playing field as much as we can because small businesses need digital marketing services and are the backbone of our economy. Thank you to all our clients throughout the years for helping us achieve this award.

Learn more about the UpCity Excellence Awards.